In this video, Cameron Morton, Head Golf Professional at Lake Valley Golf Club, and Brian Morrison, Senior Product Advisor at Golf Genius, discuss the intricacies and benefits of implementing a streamlined club repair process using Golf Shop software. They explore how Golf Shop has improved efficiency, communication, and revenue generation at Lake Valley by automating notifications, tracking repairs, and managing inventory effectively. The conversation also provides insights into best practices for promoting club repair services and the impact of using technology to enhance customer satisfaction and staff productivity.

  • The webinar series conducted by Golf Genius covers various topics, with the current session focusing on club repair for the first time.
  • Cameron Morton, a guest speaker from Lake Valley Golf Club, emphasizes the importance of promoting club repair services to retain revenue and enhance member experience.
  • Golf Shop software is highlighted as a tool that streamlines club repair processes, improves communication, and organizes operations efficiently.